The Design-Led Innovation program is designed as a better alternative compared to an MBA and is focused on the implementation of design practices as a management capability that drives innovation and business model design in organizations. It is an emerging approach that drives global competitiveness through deep understanding of the context and the ecosystem. If you want to create innovations that users did not expect and are so different from those that dominate the market that people eventually like and are passionate to use; If you want to create solutions that are not only desired but also viable and responsible, then the Design-Led-Innovation program is for you. The vision of this program is to create innovators who will explore and apply the understanding of human behavior, context, business strategy and technology towards the creation of innovative and sustainable products and services with the potential to drive positive change individually as well as at a larger social level. At Srishti, Design-Led Innovation concentrates on innovative physical-digital User Experience. We think of Design-Led Innovation not just as “Design Driven” in its traditional sense, but more about “designing for emerging usages and technologies” to project and foresee what can be. We take the best practices from several disciplines and promote creative art and design thinking grounded in Humanities to push the boundaries of both the technological and business aspects of innovation. We define innovation as a product or service that is not only desirable, but is also sustainable, viable and feasible.
>http://srishti.ac.in/programs/postgraduate-program-in-design-led-innovation
Yelahanka, Bangalore 560 106, India